Privacy Policy

Last Updated On 28-Mar-2024
Effective Date 28-Mar-2024

[For the Data Protection Act 1998 our data controller is Mrs. Yvonne Beere].

Ark Racing is dedicated to safeguarding and preserving your privacy when visiting our site or communicating electronically with us. This Privacy Policy, together with our terms of use, explains what happens to any personal data that you provide us, or that we collect from you. We update this Policy from time to time and under the new GDPR, so please review this Policy regularly.

This Privacy Policy describes the policies of Ark Racing Limited, Ark Racing Building, Units 8-15, Croft Street, West Midlands WV13 2NU, United Kingdom of Great Britain and Northern Ireland (the), email: via our online contact form, phone: +44 (0)345 557 7408 on the collection, use and disclosure of your information that we collect when you use our website ( arkracing.com ). (the “Service”). By accessing or using the Service, you are consenting to the collection, use and disclosure of your information under this Privacy Policy. If you do not consent to the same, please do not access or use the Service.

We may modify this Privacy Policy at any time without prior notice and will post the revised Privacy Policy on the Service. The revised Policy will be effective 180 days from when the revised Policy is posted in the Service and your continued access or use of the Service after such time will constitute your acceptance of the revised Privacy Policy. We therefore recommend that you periodically review this page.

Information We Collect:

We will collect and process the following personal information about you:

  • Name

  • Email

  • Mobile

  • Social Media Profile

  • Date of Birth

  • Address

  • Work Address

  1. Details of your visits to our website and the resources that you access, including, but not limited to, traffic data, location data, weblogs and other communication data.

  2. Information you provide by filling in forms on our website, such as when you register for information or to make a purchase.

  3. Information is provided to us when you communicate with us for any reason.

How We Use Your Information:

We will use the information that we collect about you for the following purposes:

  • Marketing/ Promotional

  • Testimonials

  • Enforce T&C

  • Support

  • Administration info

  • Manage customer order

If we want to use your information for any other purpose, we will ask you for consent and will use your information only upon receiving your consent and then, only for the purpose(s) for which you grant consent unless we are required to do otherwise by law.

The information that we collect and store relating to you is primarily used to enable us to provide our services to you. In addition, we may use the information for the following purposes:

  1. To provide you with the information requested from us, relating to our products or services. To provide information on other products which we feel may be of interest to you, where you have consented to receive such information.

  2. To meet our contractual commitments to you.

  3. To notify you about any changes to our website, such as improvements or service/product changes, that may affect our service.

  4. If you are an existing customer, we may contact you with information about goods and services similar to those which were the subject of a previous sale to you.

  5. If you are a new customer, we will only contact you or allow third parties to contact you only when you have provided consent and only by those means you provided consent for.

If you do not want us to use your data for our or third parties you will have the opportunity to withhold your consent to this when you provide your details to us on the form on which we collect your data.

Please be advised that we do not reveal information about identifiable individuals to our advertisers but we may, on occasion, provide them with aggregate statistical information about our visitors.

How We Share Your Information:

We will not transfer your personal information to any third party without seeking your consent, except in limited circumstances as described below:

  • Ad service

  • Legal entities

  • Analytics

  • Payment recovery services

  • Data collection & process

We require such third parties to use the personal information we transfer to them only for the purpose for which it was transferred and not to retain it for longer than is required for fulfilling the said purpose.

We may also disclose your personal information for the following:
(1) to comply with applicable law, regulation, court order or other legal process; (2) to enforce your agreements with us, including this Privacy Policy; or (3) to respond to claims that your use of the Service violates any third-party rights. If the Service or our company is merged or acquired with another company, your information will be one of the assets that is transferred to the new owner.

Retention Of Your Information:

We will retain your personal information with us for 90 days to 2 years after user accounts remain idle or as long as we need it to fulfil the purposes for which it was collected as detailed in this Privacy Policy. We may need to retain certain information for longer periods such as record-keeping / reporting under applicable law or for other legitimate reasons like enforcement of legal rights, fraud prevention, etc. Residual anonymous information and aggregate information, neither of which identifies you (directly or indirectly), may be stored indefinitely.

Storing Your Personal Data

  • We may transfer data that we collect from you to locations outside of the European Economic Area for processing and storing. Also, it may be processed by staff operating outside the European Economic Area who work for us or one of our suppliers. For example, such staff may be engaged in processing and concluding your order, processing your payment details and the provision of support services. By submitting data, you agree to this transfer, storing or processing. We will take all reasonable steps to ensure that your data is treated securely and in agreement with this Privacy Policy.

  • Data that is provided to us is stored on our secure servers. Details relating to any transactions entered into on our site will be encrypted to ensure its safety.

  • The transmission of information via the internet is not completely secure and therefore we cannot guarantee the security of data sent to us electronically, transmission of such data is therefore entirely at your own risk.

Your Rights:

Depending on the law that applies, you may have a right to access and rectify or erase your personal data or receive a copy of your personal data, restrict or object to the active processing of your data, ask us to share (port) your personal information to another entity, withdraw any consent you provided to us to process your data, a right to complain with statutory authority and such other rights as may be relevant under applicable laws. You can write to us using our online contact form to exercise these rights. We will respond to your request under applicable law.

You may opt out of direct marketing communications or the profiling we carry out for marketing purposes by writing to us using our online contact form or by using the unsubscribing option on the mailer you have received from us following (your) provided acceptance of this service.

Do note that if you do not allow us to collect or process the required personal information or withdraw the consent to process the same for the required purposes, you may not be able to access or use the services for which your information was sought.

Cookies Etc.

To learn more about how we use these and your choices concerning these tracking technologies, please refer to our Cookie Policy.

Security:

The security of your information is important to us and we will use reasonable security measures to prevent the loss, misuse or unauthorized alteration of your information under our control. However, given the inherent risks, we cannot guarantee absolute security, consequently, we cannot ensure or warrant the security of any information you transmit to us and you do so at your own risk.

Third-Party Links & Use Of Your Information:

Our Service may contain links to other websites that are not operated by us. This Privacy Policy does not address the privacy policy and other practices of any third parties, including any third party operating any website or service that may be accessible via a link on the Service. We strongly advise you to review the privacy policy of every website you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Grievance / Data Protection Officer:

Should you have any queries or concerns about the processing of your information that is available with us? You may contact our Data Protection Officer Mrs Yvonne Beere at Ark Racing Limited, Ark Racing Building, Units 8-15, Croft Street. Please email our Data Protection Manager via our online contact form. We will address your concerns under applicable law.

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